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The Evolving Global Roll-Out of Post-Thanksgiving Sales

Black FridayCyber MondayecommerceInventory ManagementRetailsales+-
2017AfBlgBlackFridaySales700

Black Friday Sales started out as a uniquely American event - a sort of pre-Christmas sales event coming the first Friday after the National Thanksgiving Holiday - to commemorate the Plymoth Rock Pilgrims Landing. As it is now though, Black Friday is increasingly a global event - and has evolved in much the same way that Halloween has. Halloween never used to be celebrated in Iceland for instance, but you will find whole families involved in ’Trick and Treating’ and confectioners ...


Black Friday is a great opportunity for retailers to shift old stock at appealing prices

Black FridayDigital Retailecommerceonline retailRetailRetail IndustrysalesSuper Sales+-
2015AfBlgBlackFriday700

After Americans have gorged themselves on Turkey, many of them feel the need to gorge themselves on ’bargains’ which go on sale the day after Thanksgiving. The UK has always had the Boxing Day sales, but somehow we have become entangled in Black Friday now too . Many retailers, and particularly Amazon have made a significant feature of this for several years now - even offering daily bargains in the week leading up to the big day itself.

 

For Retail / Consumer Psychologists ...


Christmas Shopping 2014 - Online and In-store

Amazon ChristmasAmazon PrimeArgosBlack FridayChristmas DeliveriesChristmas Present ShoppingChristmas Shopping 2014Digital Retail ChristmasecommerceHMVJohn Lewis ChristmasOnline Retail ChristmasOnline Shopping Christmas 2014+-
2014AfBlgChristmasShopping480

Online Christmas Shopping for 2014 has been marred by a series of failures in delivery, which has given an unexpected boon to the high street. Date-wise - it is at that time of year for me, when I no longer risk shopping online - even as an Amazon Prime Member. I’ve noted this year with Amazon Prime, that with the inclusive delivery service I am getting diminishing returns. Used to be when Prime first started, I pretty much received everything the day after I ordered, now it’s often...

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