As we have done for a few years now, we ran a roundtable at this year’s PPA Independent Publisher Conference. As usual it was very well attended and quite buzzy. We thought the AI session was excellent and informative and really appreciated the 90 second pitch we had the opportunity to deliver prior to the AI session.
The round table itself was repeated twice - with some great publishers represented by a very good set of media pros. It was great to meet with you all, and I look forward to ...
This year has seen the biggest technical shift in Affino for over a decade, and after thirty five updates to Affino 8 we will be launching Affino 9 this autumn / fall.
Affino 9 might look the same but it will be running on a transformed infrastructure which will significantly accelerate future evolution.
We have seen four major tech paradigm shifts over the course of Affino’s evolution:
It is ...
Affino has a long history of bringing new life and value to content produced by media groups, whether it be The Stage’s outstanding theatre reviews, the decades of breaking travel news from TTG Media, or the deep insight provided by Drewry to the word’s leading shippers.
Affino’s publishing and media business SaaS platform provides a unified means for media companies to publish, store, distribute - via web, print, messaging, apps, feeds and APIs, and now via custom AI user interfaces.
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We have been tracking the evolution of AI platforms and services for some time to identify when would be the best point to roll them out to the Affino community.
The introduction of OpenAI’s ChatGPT 3, the rapid improvements of Midjourney and many other AI tech providers, along with the accelerating evolution of large language models, vector storage, and AI toolkits such as Langchain, made it clear that AI services have now reached a level ...
The Affino 8.0.27 release is full of breakthroughs which transform Affino’s delivery. For many brands this will be the most significant release to-date as a host of Affino’s modules now offer industry leading automation capabilities and much deeper audience insight.
The biggest breakthrough is the official launch of the Affino Message Template Builder (MTB). The power, ease of use, insight, and message delivery are everything we looked to achieve. It is now possible to ...
This release sees over one hundred and eighty updates, with a host of critical improvements across the Affino service. The most significant updates are the Live Events, the public Accounts (Companies / Brands) and related areas.
The Live Events updates centre around creating great experiences for live event users, highlighting live seminar video and chat streams, showcasing the sponsors in the most effective manner, and maximising the post-event experience through media highlights and ...
2020 was the year where the Covid Pandemic response took centre stage. Affino’s focus has been on supporting the Affino community through the year, whilst transforming the service delivery for the new era.
This release sees over two hundred enhancements, to cap off a busy year, where the Affino team have tackled many of the biggest requirements requested by the Affino community, and delivered across the board through the Affino service.
The core focus for this release is engagement and insight. We are building on all the great new features and enhancements added this year, and providing a new level of insight into how the community interacts with your site and brands, and those of your ...
The latest Affino SaaS Updates have seen a transformation in Affino’s media capabilities, with big improvements in managing media assets and presenting them to the audiences. The biggest steps forward are the launch of the new generation Podcasting and Video Libraries. These feature fully native video and audio players, and extensive support for YouTube, Vimeo and Wistia.
The other area to see the biggest advances is personalisation, with the introduction of the new My Interests where ...
This release is a fast followup to the major Key Feature Request release. For more details of the key Affino 2.0.23 release see here. What is entirely new in this release is the new My Library, which empowers your audience to bookmark articles, videos and podcasts for future reference. It is another key step forward for Affino’s ability to provide a personalised experience to your audience.
Most of what’s new in this release involves polishing up the new capabilities ...
"Having all content and e-commerce functionality on one platform is proving highly successful. For the reader, they have a better all-round experience and more immersive engagement, where they never need to re-enter details already provided at registration."
"We're Very, Very, Very, Very Happy with our Branding and Website and really appreciate how it just all works super smoothly and efficiently all of the time."
"Affino worked with Drewry to deliver on an uncompromising and complex brief - which covered responsive CMS, fully integrated CRM, messaging, product fulfilment and subscription management. We have been impressed with the solution which has helped transform our approach to marketing and business development."
"Affino worked with TTG to deliver its new responsive-design digital business. The new solution gives TTG a more dynamic edge in an increasingly competitive environment."
"Affino worked with Briefing Media to deliver the new responsive-design FG-Insight digital business. The forward evolution of Farmers Guardian matches the increasingly important role technology plays in modern farming."
"Whilst we have always been able to see which articles have been the most popular, the new Article Report functionality allows us to instantly see which types of audiences are reading a particular article without setting up conversion events. To retrospectively interrogate this data has been a godsend and has given us a more detailed view of audience engagement with absolute ease."
"Working with Affino has been instrumental in creating the very best environment for us to engage fully with our readership.”
"Icelandair Cargo has been with Affino since 2005. Our internal customer web based on the Affino platform is well received and widely used by our customers and interacts via webservices with our Cargo Systems. The web has been upgraded throughout the years both technically and with more functionality added. Affino always delivers professionally and as promised."
"We worked with Affino for almost two years on a major website build and platform migration. It was an extremely complex project involving many bespoke elements. Affino were thoroughly responsive and communicated well throughout and their team were friendly and willing to help us achieve our ambitious goals. We’re very pleased with the modern and professional look and feel of the new website and users have been similarly impressed. Several of the bespoke elements added to the database platform have enhanced our ability to analyse our data and the platform works smoothly and reliably. Affino’s work has helped us to scale up our operations as well as grow and strengthen our brand."
"A very easy to use and highly functional experience, the new site looks fantastic - we've ended up with a great final product after a really positive and smooth running operation. Affino's support was highly responsive and always there when we needed it. And it was heartening to be on the receiving end of so much positivity from the readership"
"Affino always delivers on budget and on time!"
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