Affino Social Commerce Blog

New Generation Affino SaaS Stack

AffinoAffino SaaSApp StackFeaturedhostingPower to the Max+-
2019AfBlgAffinoNewCloud700-min

This time last year we launched Affino 8 in what was the biggest move forward for the Affino SaaS in a decade. This year we’re moving Affino to an entirely new hosting architecture and app stack, in what is the biggest advance in Affino’s architecture in six years.

 

5th Generation Amazon AWS Services

 

The single biggest change we’re making is the move to Amazon’s latest generation AWS Services. These provide a host of great improvements in terms of ...

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Family Cyber Security

Ever since I read the Motherboard article:

 

’Your ’Anonymous’ Browsing Data Isn’t Actually Anonymous’

 

I became aware of just how little data is requried to identify the average individual from an anonymous browsing history, it’s just seven clicks.

 

If you leave your browser open on many mainstream media sites your details will inadvertently be passed to dozens of IP addresses, and behind each address is likely an organisation that ...

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Affino SasS 2018 In Review

2017AffinoAnnual ReviewFeaturedreview+-
Affino in review 2018

Overview

2018 was a year where we focused on the fundamentals of providing a great service: speed, simplicity, compliance, compatibility, performance and usability. Much of what we did was low level work, such as optimising hundreds of individual data lookups, speeding up the performance of each page delivered, resolving all bugs that arose, and tightening up Affino’s security on every level.

 

The big ticket developments were the release of Affino 8, the completion and launch of ...

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Merry Xmas and Happy New Year from the team at Affino

Affinohappy holidaysXmas GreetingYear in Review+-
2018AdBlgChristmasGreetings700-min

The Affino team wishes you a very Merry Christmas and a Happy New Year!

 

Thank you very much for your continuous support in 2018 and we look forward to seeing you again in the new year.

 

There have been so many great new developments with Affino over the course of the year, and it’s ended with a bang with the Performance Release which is out today, so we’re looking forward to 2019 when we’ll be launching the new generation of Affino ecommerce, subscription ...

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Affino 8.0.12 - The Performance Release

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2018AfBlgAffinoHighPerformanceRelease700-min

This Affino release is the fourth and final major release of 2018, and is all about performance. Affino’s page speed delivery has been improved by between 40% and 300% across the board, which will be followed by a further 30% improvement in the new year when Affino moves to the new app stack and hosting architecture. The improvement in speed should directly lead to greater engagement, longer sessions, more reads per session and more productive management.

 

Individual performance ...

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Site Stats, Good Bots and Bad Bots

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Big Bad Bot Stats

At Affino we always aim to have the most reliable and high quality stats throughout, and as such we update the stats engines regularly to improve on Affino’s statistical accuracy.

 

Human v Bot

 

The single biggest factor in generating accurate web stats is identifying what is a human view versus a bot view. Affino has a host of ways to do this and we continue to evolve the discovery process. Crucially underlying everything is that we audit every page impression / call that ...

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Broken GDPR

Ben Davis of Marketing Week recently wrote a piece about how inconsistently and often poorly GDPR was being applied online. Citing examples where several USA publishers simply barred EU traffic, or other more numerous cases where publishers where using 3rd party compliance consent software or Consent Management Platforms (CMPs) like Quantcast to give the feeling that GDPR was being adhered to, whilst the various settings seemed to have little or no impact when applied.

 

GDPR still seems...

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Affino 8.0.6 - GDPR 2, Design, Forms and Products Release

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Affino 8 GDPR Part Two

Affino 8.0.6 is the third major release this year, and the second major GDPR focused release. It includes all the second phase GDPR capabilities including: the new cookie settings and cookie bar; automated contact archiving and deletion (and record extension); updated Scripts including the ability to have Zone scripts and to disable them on the cookie settings; improved registration workflows; and a host of improvements to permissions and preferences throughout Affino.

 

This release ...

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2018AfBlgAffino8GDPR700

This release is the primary GDPR compliance Affino release, with dozens of GDPR focused enhancements that will be crucial for your GDPR compliance. Key elements covered are: a new Preference Centre with personal navigation; new Subscription Renewal Automations; new Permission Import and Export, new Preference Import and Export; enhanced contact management, and centralised preference management; forgetting contacts via archiving or deletion; individual data exports of contacts with their ...

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Affino 8.0.0 - Speed and Simplicity Release

AffinoAffino 8Affino SaaSFeatured+-
2018AfBlgAffino8V1700-min

With the release of Affino 8, it is now faster, simpler to learn and deploy, more relevant, more secure, and fully responsive throughout all display side interfaces.

 

We have streamlined Affino’s management interfaces wherever possible towards the best practice approach and have removed hundreds of settings throughout. This means that all Affino management aspects have become that much easier, and your team and audience will have the best user experiences.

 

Expect Affino 8...

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Driving business at some of the world's most forward thinking companies

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And delivering industry leading awards

2016 British Media Awards - Technology Provide of the Year - Silver
2014 PPA Connect Awards - Procurement Leaders awarded Event Brand of the Year
2014 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year (Again!)
2014 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year (Again!)
2014 AOP Digital Publishing Awards - Procurement Leaders awarded Best Business to Business Website
2013 PPA Awards - Procurement Leaders awarded Independent Publisher Digital Product of the Year
2013 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year
2013 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year

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