Affino once more partnered with AgriBriefing, to focus on the recently-launched LAMMA 365 website and digital platform - in order to showcase and debate the topic ’Digitising, Diversifying and Adding Value to Live Events’.
This was in many ways a repeat performance for Marjan Askins, Digital and Technology Lead at AgriBriefing, of her superb presentation at the Affino Innovation Briefing event (Login required) - with a tighter focus around the live events.
We had ...
Everyone involved in event productions knows just how much organisation is needed for Live Events. Every such event has various phases which require a suite of events solutions and a means to target and inform the audience.
In this instance the essential coordinating resource at the centre of activities is the Affino Unified Business Platform which delivers the Events Hub and Webinar Sessions Framework.
You need charismatic Presenters, Moderators and Hosts - with relatively ...
There are several different models and formats for successful Webinar Delivery, and Charity Digital have hit a rare vein of form with their regular series of Webinars. We previously posted the excellent interview with James Harley of Drewry who talked us through their own expert-led briefings. Charity Digital run a great series of Webinars mixing both in-house and sponsored presenters.
We shared in the wisdom of CEO Jonathan Chevalier, Marketing Manager Chris Hall, Events Manager Mimi ...
We were very fortunate today to share the wisdom and expertise of James Harley, Head of Marketing and Business Development at Drewry Shipping Consultants. James has many years of experience in providing global webinars, coordinating both morning and afternoon sessions of the same event to fully service the global community. We thought James’s experience and knowledge would be very useful for anyone looking to take advantage of these virtual seminars - in the wake of mass-cancellations of ...
This feature was inspired by a few conversations I had at the recent Islington / London UK Guitar Show where I encountered a number of exhibitors throughout the day in varying states of repair and alertness. It recalled my advertising agency days where and when I attended numerous trade shows for extended periods - including also some more recent events escapades.
It brought to mind various ’tricks’ and ’tools’ I made use of throughout those days to solve and ...
With the recent ongoing milk crisis, Farming in the UK is a hot subject at the moment. UK citizens though know relatively little about the typical daily activities of this major industry - which essentially feeds the nation and keeps us healthy and well-nourished day-by-day.
Farmers Guardian is the home of Farming in the UK, and is curating and live-blogging a series of events and activities over these next 24 hours - to give the nation a real insight into the daily goings-on of ...
I’ve been attending trade and industry shows and exhibitions since I was a nipper. My earliest recollections of these were as a kid visiting the annual motorshows in Iceland, then as a graduate working for a market research company at the NEC in Birmingham, then working for an advertising agency which designed and built stands and provided all complementary marketing services / materials, and finally as a business owner commissioning my own show stand and attending as an exhibitor.
The demise of traditional publishing media is well documented, and barely a month goes by without another title disappearing from the news-stand. The move to digital is now quite a few generations old, and it’s quite evident that for most publishers, simple subscription and advertising alone do not generate sufficient revenues online.
Publishers have to look for other sources of revenue, and the more successful ones are more and more reliant on value-added member services. Much ...
"Having all content and e-commerce functionality on one platform is proving highly successful. For the reader, they have a better all-round experience and more immersive engagement, where they never need to re-enter details already provided at registration."
"We're Very, Very, Very, Very Happy with our Branding and Website and really appreciate how it just all works super smoothly and efficiently all of the time."
"Affino worked with Drewry to deliver on an uncompromising and complex brief - which covered responsive CMS, fully integrated CRM, messaging, product fulfilment and subscription management. We have been impressed with the solution which has helped transform our approach to marketing and business development."
"Affino worked with TTG to deliver its new responsive-design digital business. The new solution gives TTG a more dynamic edge in an increasingly competitive environment."
"Affino worked with Briefing Media to deliver the new responsive-design FG-Insight digital business. The forward evolution of Farmers Guardian matches the increasingly important role technology plays in modern farming."
"Whilst we have always been able to see which articles have been the most popular, the new Article Report functionality allows us to instantly see which types of audiences are reading a particular article without setting up conversion events. To retrospectively interrogate this data has been a godsend and has given us a more detailed view of audience engagement with absolute ease."
"Working with Affino has been instrumental in creating the very best environment for us to engage fully with our readership.”
"Icelandair Cargo has been with Affino since 2005. Our internal customer web based on the Affino platform is well received and widely used by our customers and interacts via webservices with our Cargo Systems. The web has been upgraded throughout the years both technically and with more functionality added. Affino always delivers professionally and as promised."
"We worked with Affino for almost two years on a major website build and platform migration. It was an extremely complex project involving many bespoke elements. Affino were thoroughly responsive and communicated well throughout and their team were friendly and willing to help us achieve our ambitious goals. We’re very pleased with the modern and professional look and feel of the new website and users have been similarly impressed. Several of the bespoke elements added to the database platform have enhanced our ability to analyse our data and the platform works smoothly and reliably. Affino’s work has helped us to scale up our operations as well as grow and strengthen our brand."
"A very easy to use and highly functional experience, the new site looks fantastic - we've ended up with a great final product after a really positive and smooth running operation. Affino's support was highly responsive and always there when we needed it. And it was heartening to be on the receiving end of so much positivity from the readership"