If Ecommerce is a big part of what you do with your Affino site then this is a great release for you. It’s especially good if you’re using Affino for running multiple Zones, Stores, Campaigns and regions.
There are some great new ecommerce capabilities such as the Supplier Management, Product Drill Down Menu DE and Recently Viewed Products DE. Of all the updates in this release approximately 50 are directly ecommerce related and pretty much all the remainder are directly related to running better online stores.
The single most significant development is the Detail Skin which allows you to have a different skin when viewing details and listings. This is most significant for online stores where you can really tailor the page design to maximize the conversion rates.
Campaigns, Micro Blogs and Salesforce.com integration also get big updates in this release.