Stefan's Naturally Aspirated Blog Responsive Phase 1 finally officially complete!

About AffinoAffinoAffino CollaborationAffino DiscoveryAffino OnboardAffino Unified Digital Business PlatformAffino.comDigital Business PlatfromDigital SolutionResponsive Web Design+-

We’ve been working on updating responsive for quite some time now - discussions have been ongoing for a couple of years in total. We’ve been extraordinarily busy throughout this time though and our Client projects have always taken precedence and pushed back down the priority list. We kind of had a version that could have gone live in May, but we decided at the prototype stage that we could significantly improve on what was ready then. We’ve always had ...

Responsive Design vs Native Apps

adaptive designApp StoreGoogle PlayMobile First ApproachMobile Platform DesignMobile PlatformsNative Appsnative designresponsive designResponsive Design FrameworkResponsive Web DesignWeb DesignWindows Store+-

There’s been much in the media recently about the relative merits of the Responsive Design approach versus creating platform-specific Apps. Firstly, it goes without saying that a great number of Apps get their input / database feed from a master website of some description. For many companies, the best strategy would be a mix of both of the aforementioned formats. Yet here we will line up the pros and cons of each to help you figure out which overall approach may be strongest for you:


New Angry Birds Website Live on Affino

AffinoAngry BirdsAngry Birds FansAngry Birds GamesAngry Birds GatewayAngry Birds ToonsAngry Birds WebsiteCross-Channel ExperienceResponsive Web DesignRoviosocial media+-

Today saw the launch of the new cross-channel, fully-responsive Angry Birds Website, now running on dedicated Affino infrastructure.


This is how Rovio announced its latest creation:


"The official website for Angry Birds,, has gone through quite an overhaul! Want to know more about the birds and the pigs? Go and check out the brand-new character bios, where you’ll get tons of info about Red, Chuck, Stella, King Pig and all your other favourite ...

The difference between Adaptive, Native and Responsive Web Design

adaptive designAffinoAffino 7Comrzinterface designmobile appsMobile Designnative designresponsive designResponsive Web Designweb appsWeb Designwebsite design+-

As covered in earlier blog posts, ’Responsive’ design is one of Affino’s key priorities for 2013. Affino already handles ’Adaptive’ design, but what are the differences and benefits of each of these methodologies? A key trend in current web design is that people are increasingly accessing websites via their mobile devices - i.e. smartphones and tablets. Where before desktop / laptop was king, now customers are much more likely to access a company’s services ...

Web Design in 2013 means Hamburgers, 960 Grids and Flexible, Responsive Frameworks

960 Grid SystemAdaptive Web DesignEnlarged Search InputFlat DesignFlexible and Responsive FrameworksFloating / Sticky MenusHamburger Menu PanelHamburger Menu TrayLarger Font UsagePinterest Panels DesignResponsive Web DesignTablet-Style NavigationUniversal ConnectorsWeb Design+-

We’re in the process of completely re-designing this website, and are aiming to take advantage of every one of the latest website design innovations. With the inevitable move to mobile devices, these have now become the key interfaces, so the emphasis becomes increasingly how to make mobile sites adapt to desktops rather than vice versa, as used to be the case. Here below we detail some of the key methodologies which we will be adopting for and which will of course ...

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2013 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year