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Apple gives Small Businesses a Boost by Lowering App Store Commission to 15% from January 2021

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2020AFOSmallBusAppStore700-min

In one of a number of recent concessions to developers, Apple has decided to lower its Commission fees from 30% to 15% - for those apps which make less than $1m from the Apple App store annually - which covers most development outfits, with Apple estimating 98% of app developers benefitting. This is possibly short-term stimulus during the pandemic and may be reviewed and adjusted back at some stage next year.

 

It does though give hard-pressed developers and publishers running those apps...


All Publishers need to look to Diversification and Internationalisation in 2015

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2015AfBlgDiversificationInternationalisation480

A recent article on the Media Briefing quotes chief digital officer Alceo Rapagna of Italy’s RCS Media Group, who states that traditional sources of revenue are still shrinking and likely to continue to dwindle. RCS Media Group is already diversified into TV, newspapers, magazines and book publishing, yet this is still not considered sufficient to safeguard the group’s future.

 

For me a great counter-point is the growth of alternative media services such a Vice, Newsy, ...


Affino CEO Markus Karlsson features prominently in inaugural PPA Digital Leaders Network meeting

AffinoDigital ContentDigital Leaders NetworkDigital PlatformDigital PublishingDigital Publishing MonetisationPPAPPA Digital Leaders NetworkProfessional Publishers AssociationpublishingPublishing Digital PlatformPublishing IndustryPublishing PlatformPublishing TrendsSuppliers to Publishing Industry+-

On March 21, the Professional Publishers Association (PPA) brought together a panel of leading-edge technology providers to discuss the challenges, opportunities and trends - chiefly on the subject of how best to monetize digital content. The Digital Leaders Network will be convened periodically to confer on the best way forward for the publishing industry.

 

After helping Procurement Leaders win 3 PPA awards last year, including ’PPA Independent Publisher Digital Product of the ...

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