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Affino to the Fore
AffinoBrand
You will have noticed that we’re fully embracing the Affino brand. Up until now we have had Comrz front and centre and Affino has very much been the product brand.
To make everything simpler and more effective we will now be focusing on just the Affino brand, and all of our engagement will be through Affino and affino.com. The company will remain as Comrz Ltd, but will be trading as Affino.
It will take most of January for the switch to be completed, but it is already well under way. Let us know what you think.
Related
How will the Affino brand enhance customer engagement?What benefits does focusing on Affino provide for our clients?How will the transition from Comrz to Affino be managed?What changes can we expect on affino.com during the switch?How will this rebranding impact our marketing strategies moving forward?Next: Happy Holidays 2013
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Posted by Markus Karlsson
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