Stefan's Naturally Aspirated Blog

Apple launches Student Textbook MKII

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2012ComrzBlogTextbookIIM

Yesterday’s Apple Education Event (iBooks 2) was essentially all about the iPad’s increasing role within the realms of education. I already own a number of educational-type Apps on my iPad which I believe had a significant impact on this evolution - Touch Press’s ’The Elements’ and ’Solar System’ as well as Transworld Digital’s ’The Magic of Reality’ are all superb types of a new interactive forms of learning - the latter is closer to ...

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Google takes aim at Facebook again - 3rd time lucky?

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2011ComrzBlogGooglePlusM

With Google’s announcement of Google Plus, it finally looks like Google is getting its Social Network on the right path. In the recent announcement about the now beta-testing site, Google introduced 5 new weapons to fire across Facebook’s bow; these are as follows:


Circles - a really neat ’groups’ app where you simply drop selected contacts into a specified category circle - based on family, friends and other interest groups. Then when you want to share media etc. ...

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Online Economy Direct-to-Market Distribution is making millions for some resourceful individuals

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2011ComrzBlogAmandaHockingM

Most are familiar with the various Marketplaces which exist on the web; e.g. Amazon Marketplace, eBay and Google Products - and how individuals are making use of these resources to set up their own personal retail bussinesses, even though many of these are really just extended online garage sales. Away from physical products, there is a growing digital retail industry also.

Several people are making money from posting home-made videos to sites like YouTube; home-recorded studio productions being ...

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The latest generation of Amazon Kindle still has a long way to go

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2011ComrzBlogAmazonKindleM

I had myself quite a bookish Christmas in many ways. Books are always big sellers as Christmas gifts in Iceland, and in addition to a number of the traditional variety, I was also the fortunate recipient of the 3G version of the latest Amazon Kindle eBook reader.

The 3G version means that I can download books from the Amazon Store - pretty much anywhere in the world, sitting on the beach for instance - having just completed the main holiday read a little prematurely.

Anyway, I thought I would ...

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Adding Value to Intangible Assets

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2010ComrzBlogIntangibleValueM

In view of the declining consumption of ’solid media’ that is to say - Printed Media and CDs in particular, it is becoming ever more important to justify / qualify the cost of digital media. A whole generation has grown up with the ’Free Internet’. There are enormous numbers of digital media consumers who pay nothing for the privilege of viewing, reading, listening to or even downloading their daily fix of media.


Back in my childhood days the type and number of media ...

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