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Messaging v2

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Message Campaign Analysis

The new Messaging 2 suite in Affino is not simply an incremental update, it is a complete re-imagining of how messaging should work for businesses online.

 

It has meant a fundamental re-think of how bulk and targeted messages work, and breakthrough improvements for notifications and auto-responders.

 

Sales and Marketing Automation

 

Messaging is at the heart of sales and marketing automation. Typically though it is necessary to integrate with many different systems to ...

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Affino 7.1 Release - Super Scaling and Deep Engagement

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Analysis

Affino 7.1 is now out, and it’s a major release in every way. Whilst there are many aspects to this Affino release, the two key threads are improved scaling and greater engagement. Affino 7.1 has been significantly re-architected to scale with new search and analytics engines. With the release of Affino 7.1 we will also be migrating sites to our new super-scaling cloud.

 

We’ve rolled out big updates to many core Affino services including Messaging, Search, Analysis, Customer...

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Mobile is a Game Changer for Search Engine Optimisation (SEO)

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Mobile is a Game Changer for Search

The above screen capture tells you everything you need to know about why it’s no longer enough to be in the top 10 on Google, as the world goes mobile. You now get 10 times as many referrals by being No.1 than you do by being number 2, and that ratio gets bigger by each position down the ranking.

 

66% of Search Screen is Paid-for

 

It also highlights the immense power that Google now has with search placements, when two out of the three top search results above the fold on ...

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Affino 6.0.16 Release - Core Affino Updates

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Privacy Cookie Policy

Affino 6.0.16 is the final significant Affino 6 release. It’s the culmination of a greatly improved Affino user experience where almost every interface has been enhanced during the course of the last couple of years. We’ve focused on smoothing out the remaining rough edges in Affino 6 and it’s now a whole level easier than it’s ever been.

 

This release sees the introduction of Cookie Policies to meet the EU Privacy Directive. These are smart and geo-targeted so ...

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Nordic Walking Mid Year Report

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Ah - the splendor of a British Summer! After a truly spectacular April and May, we now get all the rain we should have had then. There’s been a few nice days in between, but for the most part June and July have been a complete washout! There was one scorchio day when I was trekking through London - I believe the temperature touched on 30 degrees - I sweated much and became somewhat dehydrated as a result, prompting me to acquire yet more equipment (See Trek Towel and Hydration Pack below!...

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The Future of Music Online 2010

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Is Spotify the Future of Music Online? - In part ...

The Future of Music Retail - Introduction

 

2 Significant music-related things happened for me in 2009. Firstly, I signed up for the Premium version of streaming service - Spotify; secondly, I finally succumbed to Apple and bought into the iPhone smartphone. I have several discarded MP3 players and iPods which have somewhat fallen into disuse as I found it a burden to carry around so many devices. The fact that the iPhone comes with iTunes / iPod functionality means that I now always ...

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And delivering industry leading awards

2016 British Media Awards - Technology Provide of the Year - Silver
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2014 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year (Again!)
2014 AOP Digital Publishing Awards - Procurement Leaders awarded Best Business to Business Website
2013 PPA Awards - Procurement Leaders awarded Independent Publisher Digital Product of the Year
2013 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year
2013 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year

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