Mr Markus Karlsson

CEO Founder

Affino

My aim is to make Affino the best platform for digital business.

Expertise

General Management, Leadership, Business Architect, Systems Architect, Account Management, Business Transformation and Digital Transformation

About Affino

Affino is the Company of Experts and the home of the Affino Unified Digital Business Platform. We analyse businesses to help them ramp up their potential through streamlining and automating business processes and running all their customer engagement through the Unified Affino Platform.

Call: +44 (0)20 3393 3240
Email: engage@affino.com

Profile

I am the co-founder and CEO of Affino, and currently advise companies on digital transformation, and building online stores with engaged communities. My background and degree are in manufacturing, and I set out to bring the same productivity focus to doing business online since 1995. I founded and have been a board member of numerous Internet companies, a government advisor to small digital businesses, and have worked with hundreds of large and small companies to develop their digital businesses.Key brands I've worked with include: Audi, BBC, Casio, Diesel, EMI, MasterCard, Rovio, UBM, UMG, and now Gill, Procurement Leaders, Briefing Media, Ocean Media Group, and IDG. I also work with key associations including the PPA, the Association of Online Publishers (UKAOP) and IMRG the online retail association.

Recent Articles

Tips for setting up your first Agentic AI Website

Insights12 Jun 2025

We have been setting up a lot of Website AI’s recently, here’s some top tips for launching a great website AI.

Enhanced Affino Commerce & Subscription Capabilities

Insights17 Mar 2025

Major enhancement to Affino’s commerce platform, delivering greater flexibility and streamlined experiences for both your customers and internal teams.

Introducing Affino's Fourth Generation AI Services

Insights17 Mar 2025

Affino’s Generation Four AI Services—a suite of powerful new tools designed to elevate user experiences, enhance audience engagement, and streamline content creation across your digital presence.