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PPA Leadership Summit 2021

08:45 - 16:40
Online - Hopin

The PPA’s Annual Leadership Summit for Leading Figures in Publishing Industry to share and discuss the topics which matter the most.

 

PPA Leadership Summit Agenda

 


 

Affino will be participating in a Think Tank alongside AgriBriefing / LAMMA 365 on the morning of the first day - from 11:30 - 12:45. Principals will be AgriBriefing Digital Project Manager Marjan Askins, and Affino CEO Markus Karlsson.

 

The following synopsis should fully prepare you for what to expect :

 

 

Digitising, Diversifying and Adding Value to Live Events

 

Real-Life Case History and Think Tank on how LAMMA, one of Europe’s largest Trade Shows , with its 161,000 attendee database, expanded its 2-day NEC-based event into the every day resource which is LAMMA 365.

  • Agricultural Vehicles and Machinery Reviews and News
  • Selectable Machinery Comparisons
  • Combination of Event, Print and Digital Propositions
  • Incorporating quality Videos and Podcasts
  • Interest Based Sector Overviews
  • Dealer Listing with Post Code Locator and "Book a Test Drive" function
  • Loyalty Scheme with Rewards
  • My Library, My Interests, and full Profile management
  • Multiple focused Searches
  • Extensive Commercial Partnerships

Featured SpeakersView All


Hosted ByView All


Featured Speakers


Markus Karlsson

Markus Karlsson

CEO Founder
Affino
Marjan Askins

Marjan Askins

Head of Digital, Data and Insights
Agriconnect

Hosted By


PPA - Professional Publishers Association

Get In Touch

Contact our digital business development specialists for further insights into Affino usage and adoption.

Markus Karlsson

CEO

engage@affino.com

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