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Affino Social Commerce Blog

Site Stats, Good Bots and Bad Bots

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Big Bad Bot Stats

At Affino we always aim to have the most reliable and high quality stats throughout, and as such we update the stats engines regularly to improve on Affino’s statistical accuracy.

 

Human v Bot

 

The single biggest factor in generating accurate web stats is identifying what is a human view versus a bot view. Affino has a host of ways to do this and we continue to evolve the discovery process. Crucially underlying everything is that we audit every page impression / call that ...


Affino 2013 Priorities - Update

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Affino 2013 Priorities Update

It’s the time of year where it’s good to review how far we’ve come with Affino’s development since we set out the 2013 Priorities. The big picture is that we’ve wrapped up one of the two biggest initiatives this year which was to re-architect Affino for super-scaling.

 

Performance

 

It took us half the year to get there, but we’re now seeing great up-time figures across the board for Affino’s SaaS services. There are still more ...


Affino 7.2 Release - Speed, Stability and Productivity

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Commerce Analysis Panel

Affino 7.2 is a major speed and stability improvement release. It addresses the issues which have arisen with moving all Affino SaaS sites to the new super scale cloud. This has been an extremely complex release to work on so it’s great to have it out.

 

Affino 7.2 is not only focused on delivering pages quickly and reliably, there are also many great enhancements across the board including: Invitations v2, Commerce Dashboard v2 and Smart Edit. In all there over 200 updates in this...


Analysis Evolved

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Analysis

The Analysis Centre in Affino has undergone a continuous evolution since we originally launched the very first version. Every single Analysis screen has seen two or more updates over the past year, some have seen dozens.

 

Recently we’ve accelerated the evolution considerably as technologies firm up and we’re able to roll out much smarter, more immediate analytics interfaces.

 

Previously a great deal of our focus was on the Dashboards, we found that in practice very ...


10 Steps Forward for Affino 7.1

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The upcoming Affino 7.1 release is another significant step forward for Affino. It will see completely new search and messaging engines, greatly improves sales and marketing automation, much more usable relationship management, much improved stats and reporting, refined mobile experience, and smaller pages.

 

All of these key improvements aren’t simply incremental, they are dramatically better.

 

New Site Search Engine

 

Site Searches will be much faster and much more...


Checklist for Evolving your Social Commerce Site

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For any online business to succeed and remain relevant, you need to continuously review what is and isn’t working. At a minimum you shuld do an annual review where you check your assumptions and apply your learnings for the year.

 

We’re often asked to help work through this process. Below is a useful checklist when you’re looking to update your online business.

 

Target Market

 

The most important element is identifying your target market, i.e. who’...

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