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Affino's GDPR Commitments and Timeline (Updated)

Here are Affino’s commitments and timeline for GDPR.

Affino's GDPR Commitments and Timeline

Affino's GDPR Timeline

Affino's GDPR Commitments

Affino is committed to world class GDPR compliance delivery, here's the timeline and commitments.

Affino GDPR Commitments

  • Affino SaaS to be fully compliant for GDPR, with the goal to have full compliance in place by 25th May 2018
  • Affino to provide extended permission management through imports / exports and APIs
  • Affino to have GDPR insurance, and will be able to recommend insurance for Affino site owners
  • Strong commitment to GDPR compliant security, and beyond
  • Commitment to notify regulator and clients of any breach within 24 hours of being identified
  • Commitment to maintain GDPR compliance on an ongoing basis
  • All Affino SaaS data (including backups) to be hosted in EEA (currently Ireland and Belgium) to ease GDPR compliance
  • Centralised CRM with single customer record across Affino services (for each User Profile on each Affino instance)


Affino GDPR Timeline

  • Aug 2017 and onwards Specifying
  • Feb 2018 Affino 8 Launch - release notes here.
  • May 2018 1st GDPR Release - re-permissioning campaign management, full permission auditing, preference centre, contact - permission tab, permission import & export - release notes here.
  • 25th May 2018 GDPR In Effect
  • 10th August 2018 2nd GDPR Release - cookie dashboard, contact archive & deletion automation, enhanced download permission capture - release notes here.
  • 30st September 2018 Affino 7.5 Service Discontinued (not GDPR compliant)
  • Ongoing GDPR Optimisations


With the launch of Affino’s second GDPR release, all aspects of GDPR are well covered. From here on it is a case of iterating the Affino SaaS service to meet the evolving customer needs around GDPR.


The next Affino release sees the introductio of the new CRM API which is fully GDPR compliant, and thereafter it is a question of how far we go to move some of Affino’s Control centre GDPR capabilities to also be available on the end user preference centre.


Markus Karlsson Profile

Markus Karlsson, CEO | Founder, Affino

20 years of digital business experience with: Audi, BBC, Casio, Diesel, EMI, MasterCard, Rovio, UBM, UMG, and now Gill, Procurement Leaders, Briefing Media, Ocean Media, and IDG. Lead consultant for digital business transformation.


Email or Call +44 (0)20 3393 3240

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Affino Contacts

Markus Karlsson

Markus Karlsson

Quang Luong

Quang Luong

Stefan Karlsson

Stefan Karlsson


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Driving business at some of the world's most forward thinking companies

Procurement Leaders
Ocean Media
Shard Media Group
AOP - Association of Publishers
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Law Business Research
Internet Retailing

Our Chosen Charity

Humanity Direct

And delivering industry leading awards

2016 British Media Awards - Technology Provide of the Year - Silver
2014 PPA Connect Awards - Procurement Leaders awarded Event Brand of the Year
2014 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year (Again!)
2014 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year (Again!)
2014 AOP Digital Publishing Awards - Procurement Leaders awarded Best Business to Business Website
2013 PPA Awards - Procurement Leaders awarded Independent Publisher Digital Product of the Year
2013 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year
2013 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year

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