Comrz - Social Commerce Specialists
10 October 2015
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If you find any words / terminology on this side whose meaning you are unsure of, please feel free to use the 'Submit a Glossary Request' form in the right hand panel, and we will post our explanation below:

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Glossary listing:


Total Social Commerce Platform

Asynchronous Anomaly

A one time glitch which never happens again and is therefore impossible to replicate


Top level navigation element - specifically a Type of Content; e.g. Form, Login or Members Listing


Complete Social Commerce Realization

Micro Blogs

A limited characters posting; examples include Twitter (140 characters) and Facebook Updates, as well as Affino’s own Micro Blog solution which totally syncs with the other two mentioned.


Secondary level of navigation - a specific group or collection of content items / media / articles


The graphics framework and backdrop for a page / screen of website content

Social Commerce Definition

Totally immersive retail experience = eCommerce + Web 2.0

Web 2.0

Web Applications which enable participation, interaction and collaboration, as well as interoperability with other sites.


A specifically grouped collection of Channels; e.g. a microsite or different language version
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Stefan Karlsson

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