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Achieve More with a Fully Connected CRM at the Heart of your Digital Platform

automationBusiness ProcessesContact CaptureCRMPersonalisationProcess AutomationSales Leads ManagementTargetingWorkflows+-
2017AfBlgCoreCRM700V2

Most business owners are already fully clear on how critical a CRM solution is for the running of a contemporary business. Many are not aware though of how much manual work and maintenance is required to support a typical CRM - something along the lines of Salesforce for instance.

 

A typical CRM deployment nowadays consists of significant customisation and integration work, just to get the CRM to connect or ’talk’ with your other critical business solutions. Salesforce can ...

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Affino 7.5.14 Release - Events Evolution

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2017AfBlgAffinoBubble18

This release could also be called the ‘I love it when a plan comes together’ release. It’s the first of three significant event related releases coming out over the coming months, and although there are some great individual improvements around events, directories, CRM, account management and ecommerce, the big wins are all around the greatly improved event workflows and automation that is now possible.

 

Core to the event improvements are the new Advanced Events (the ...

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2017 Will Be The Year of Dynamic Business Intelligence

AIanalysisArtificial IntelligenceAutomated Customer LadderautomationBig DataBussiness Intelligenceconversion eventsCRMengagementSmart Dashboard+-
2017AfBlgBusinessIntelligence700

Last year, Affino development was largely focused on ramping up the Core Affino CRM - giving the heart of the system more capability, greater power and an extended reach. For most of our Clients this is already the core Business Processes tool - which harnesses key critical operational activities and seamlessly combines them through one highly connected and always-on central resource.

 

Unlike comparable systems, much of the business intelligence, and all of the routing is already ...

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Affino 7.5.12 Release - Looks, Usability and Performance

AffinoanalyticsbusinesscampaignscommercecommunitycontactsCRMdesignEvolutionProjectsSocialUpgrade+-
2016AfBlgAffinoBubbles700V7

 

This is a nice Affino release which makes Affino and your sites better looking, faster, more robust and more usable. There are nearly three hundred improvements in this release, and the improvements are really across the board. A great number of the front end interfaces look and flow substantially better in this release and we have a great new Smart Article Listing that transforms how much flexibility you have with listing out content.

 

Following on from the biggest Affino ...

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Affino 7.5.10 Release - CRM Evolution

AffinoanalyticsbusinesscampaignscommercecommunitycontactsCRMdesignEvolutionProjectsSocialUpgrade+-
Affino Update

This is the biggest Affino CRM release to-date, in fact it is simply the biggest Affino release altogether. It’s been twenty months and a couple of man-decades since we started working on many of the elements which we are bringing together today.

 

The goal of this release has been to turbocharge all aspects of the CRM, sales, financial reporting and production elements in Affino. We’ve added a third dimension to the order management in Affino in the new Pro Forma Orders, ...

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Affino Midyear Report

AffinoAffino Site LaunchAffino Unified Digital Business PlatformCRMdesign centreecommerceProductivityresponsive designSocial CRM+-
2016AfBlgMidwayReport700

It’s been a heavy duty year on the development front, particularly as regards the CRM component of the platform. When the CRM was first introduced several years ago, it was mostly used as an adjunct to existing CRMs and ERPs, but as many Clients have moved away from systems like Salesforce, Affino’s CRM has had to take on an ever greater central role. To a point where it will very soon offer the complete Media Company CRM Solution - including print planning and management, order ...

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Affino 7.5.7 Release - Design Tweaks and Bug Fixes

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2016AfBlgAffinoMetropolis700

 

This is primarily a quick Bug Fix release, but nonetheless it has some nice new features for responsive sites with the updated Site Search being the most anticipated as it now allows for reverse chronological searches with a greatly improved look and feel. We’ve also launched the new responsive newsletter sign-up page which has been keenly awaited.

 

More significantly in many ways, this release sees the v1 version or the Responsive Prime Related Content DE which will ...

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The 10 Biggest Benefits of the Affino CRM

AffinoAffino Centralised CRMAffino Core CRMAffino CRMAffino Unified Digital Business PlatformCRMDigital CRMUnified Digital Business Platform+-
2015AfBlgAffinoCRMBenefits480

When people think of CRM, most people’s first obvious association is with a separate CRM solution like Salesforce. In Affino, the CRM is the core of a Unified Digital Business Platform - which means it is an integral part in the heart of your business solution and therefore core to the business itself. Affino channels all of a business’s key activities through a single unified platform. Whatever the benefits of utilising a CRM therefore, these are exponentially increased by ...

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The Real Deal of Affino Sales and Marketing Automation

AffinoAffino Automated Customer LadderAffino Social Commerce PlatformAutomated MessagingAutomated TriggersConsumer IncentivesCRMCustomer EngagementCustomer ExperienceCustomer Experience Managementcustomer ladderCustomer Relationship ManagementCustomer RewardsCustomer Servicemarketing automationSales and Marketing Automationsales automationSocial Connectors+-
2015AfBlgMktgAutomation480

There have been a large number of articles in the past couple of months pitching and debunking the different angles on Sales and Marketing Automation (SMA). For most companies SMA means adding yet another layer of software / systems on top of an already highly complex suite of solutions. Most articles conclude that Sales and Marketing Automation is really only for the largest of companies, that it is not practically viable for small to medium enterprises.


One of the key things we at Affino do ...

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Getting started with the Affino CRM

AffinocontactsConversion FunnelsCRMCustomer Laddersgetting startedhelpopportunities+-
Short Contact List

The Affino CRM is very capable but there’s a certain amount of effort required to set it up and get the most out of it, as there is with all CRMs. Unlike the majority of CRMs, Affino gives back much more than you put in, so each Account or Contact created, when coupled with a Customer Ladder, Conversion Events, Conversion Funnels, Message Campaigns, Social Integration and Landing Pages gives a massive return on your effort. We have created a guide here for those on Affino Support.

 ...

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2018 29

Affino News

Driving business at some of the world's most forward thinking companies

Rovio
Procurement Leaders
Ocean Media
Govnet
Gill
Drewry
Shard Media Group
PPA
AOP - Association of Publishers
Agribriefing
Riviera
Law Business Research
Internet Retailing
TTG

Our Chosen Charity

Humanity Direct

And delivering industry leading awards

2016 British Media Awards - Technology Provide of the Year - Silver
2014 PPA Connect Awards - Procurement Leaders awarded Event Brand of the Year
2014 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year (Again!)
2014 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year (Again!)
2014 AOP Digital Publishing Awards - Procurement Leaders awarded Best Business to Business Website
2013 PPA Awards - Procurement Leaders awarded Independent Publisher Digital Product of the Year
2013 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year
2013 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year

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