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Stefan's Naturally Aspirated Blog

A tale of two controllers and how Sony's poor approach to quality has been exposed

Apple TVApple TV Gaming ControllerController CompatibilityNimbusPS4PS4 Media ControllerPS4 Media RemotePS4 RemoteRemote Controller QualitySonySteelseriesSteelseries Nimbus+-
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I have two entertainment hub systems in the home which I use primarily as media players - with gaming as a secondary consideration. I blogged about Apple TV not so so long ago and the excellent Apple endorsed / licensed 3rd party Nimbus gaming controller from Steelseries. The Steelseries Nimbus is very much a 3rd party product, but is an officially authorised and endorsed accessory for the Apple TV, and Apple seem to have had very significant input in its specification and manufacture. It is to...


CoolBrands turns out to be the Mercury Music Awards of Branding

AdidasappleAston MartinBang & OlufsenBlackberryBrand ValuesBrandingCoolBrandsFerrariGoogleHarley-DavidsonNikeRolexSonyyoutube+-
2011ComrzBlogCoolBrandsRankingM

Once a year we get the proclamation from the CoolBrands Expert Council of judges as to which brands are considered to be the coolest and most ’of the moment’.

For a Branding Expert like myself, there are all manner of peculiar entries in the top 10. As anyone who owns an Aston Martin will tell you - they are lovely cars to look at, less lovely to own - being extreme gas guzzlers and supposedly spending large parts of their working lives in a garage workshop - there is an infinite ...


Google looks to bring Home Automation to the masses with its Android@Home Framework

AMX CorpAndroidAndroid at HomeAndroid SmartphoneAndroid TabletAndroid@HomeControl 4DesignsEchelonExpress ControlsGoogleGoogle Home AutomationGoogle I/O 2011Google Project TungstenHome AutomationJungnokiaProject TungstenSigmasmartphoneSonyZensys+-
2011ComrzBlogAndroidAtHomeM

Over the years, technology magazines and technorati have continued to make a lot of noise about the wonderful benefits of Home Automation, ever since the Jetsons, we have been aware of the potential of automating and computerising / remote-controlling various aspects of domestic life. Over the years a number of consumer brands have dabbled, including Sony and Nokia; but it has become almost exclusively the preserve of the rich and famous, with Home Automation specialists Zensys, Sigma Designs, ...


No Surprise that Apple is now the World's Most Valuable Brand

amazon.comappleApple TVAT&TBrand IdentityBrand ProfileBrand ValueChina MobileCoca-ColaDeutsche TelecomGeneral ElectricGlobal Top 100 BrandsGoogleHewlett PackardHPIBMICBCiMaciPadiPhoneiPodiTunesmacbookMacBook ProMarlboroMcDonald'sMicrosoftMillward BrownMillward Brown BrandZnokiaSonyTop Brands 2011UPSVerizonVISAVodafoneWalmartWells FargoWorld's Most Valuable Brand+-
2011ComrzBlogMillwardBrownBrandZM

On the latest Millward Brown BrandZ ’Global Top 100’ listing, Apple has overtaken Google by quite a significant margin. No doubt this has a lot to do with the phenomenal sales success of the iPad, as well as continuing strong retail performance across most divisions.

Our own household has slowly and steadily, not particularly deliberately, become rather Apple-fied. It started with iPods and iPhones, then a MacBook Pro or two, and now includes iMacs, iPads and Apple TV. I’m not ...

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