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Stefan's Naturally Aspirated Blog

The Agender Agenda

AgenderAgender AgendaAgenderedClothing AgenderFashion RetailGender NeutralGender StereotypeSelfridgesUnisex+-
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If you’ve walked past Selfridges recently you may have noticed that all the window displays are based on the theme of ’Agender’ - in essence the contemporary way of saying ’Unisex’. That is to say clothing and accessories which have been specifically designed with uniform appeal - to appeal equally to both / all genders, whatever your PC persuasion may be.

 

If we go back far enough in history - say to Greek and Roman times, by and large there was not a huge...


Is Selfridges' £40 million investment a reasonable amount for a digital retail business?

Adaptive Web DesignCost of Digital BusinessDigital BusinessDigital InvestmentDigital PlatformDigital RetailDigital Retail SolutionDigital ROIecommercehostingIBM WebSphereOmnichannelresponsive designRetail FulfilmentSelfridgesSelfridges WebsiteSelfridges Website Launch+-
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Last week saw the launch of the new Selfridges website, part of a £40 million investment over the next 5 years. I must say that I quite like the improved product pages - which are really snappy and contain near enough of the right details and features - I like the layout of the page too, although feature-wise overall it’s not quite up to my ideal customer user experience, as per what I posted earlier this year in my ’The Ideal Fashion Ecommerce Template’ article.

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Why Mary Portas is not quite right about the High Street - more coffee bars, community centres and gyms are not the solution!

AmazonApple StoreBoxparkCamden Lock VillageCity Centre ShoppingHigh Street DeclineInternet ShoppingMallsMary Portasonline retailOnline ShoppingRecessionRetail ConsultancyRoger WadeSelfridgesSuper-MallsTown Centre ShoppingUK High StreetWestfield+-
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Mary Portas has just submitted her report of 28 recommendations to the government on how to tackle the declining fortunes of our High Streets. A lot of what she says makes some degree of sense, but a number of the policies seem somewhat defeatist and totally against smart, small independent retail businesses.

I have lived in various parts of this land, in towns and cities of varying sizes, and I have witnessed first-hand the changes to our local High Streets, and I have slightly different ...


World of Boutiques

AffinoAmazonappleBrand ValuecommerceecommerceHarrodsHarvey NicksNet-a-PorterPersonalitySelfridgesservicesocial commerceTEDTo-orist+-
2010ComrzBlogBoutiquesM

Following on from my ’New Industrial Revolution’ article, which talks about everyone being able to design and manufacture their own industrial goods; i.e. the democratization of Manufacture; I now turn my focus to retail, where everyone can set up their own Boutique online.

Before I get into the definition of a Boutique, I would just like to reflect on a number of emerging trends, particularly in the area of fashion retail. In real-world shopping malls, some of you may have come ...

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