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Stefan's Naturally Aspirated Blog

Meeting the Challenges of Integration

AffinoAffino 7Affino Smart IntegrationsAffino Social Commerce SolutionapiEase of IntegrationecommerceEcommerce IntegrationsEconsultancyintegrationIntegration ConsiderationsIntegration StrategyKey Integrationssocial commerce+-
2014AFBlgIntegrationChallenges480

A recent Econsultancy feature discussed the challenges Integration poses for business growth. No matter what type of website / online business you run, there’s likely some need for Integration to provide you with the full solution you require. Ecommerce websites typically have a large number of Integration requirements - I have listed the key areas below. Integration is often a costly and time-consuming activity, and one which needs to be maintained in perpetuity. There are of course a ...


The Main Reasons for Online Shopping Basket Abandonment and what to do about it

Abandoned Shopping BasketAbandoned Shopping CartAffinoAffino 7Affino Social Commerce SolutionComrzDelivery PricesecommerceEconsultancyExperianinternet retailInternet ShoppingMaximising Revenueonline retailPayPalShopping Basket Abandonmentsocial commerceTolunaQuick+-
2013CRZBlgAbandonedCart480

An interesting piece on Econsultancy indicates the key reasons for Shopping Basket abandonment, which Experian estimates is costing UK retailers £1bn+ each year. In an online survey conducted by Econsultancy and TolunaQuick, 44% of customers indicated that they had abandoned a purchase, and cited high delivery charges as the key reason.

 

Results and key questions as follows:

 

After adding items to your basket, what would make you abandon your purchase?

  • 77% - High
...

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