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Stefan's Naturally Aspirated Blog

How Affino is quite a different kind of proposition to WordPress and CMS solutions in general

AffinoAffino Unified Digital Business PlatformBusiness AutomationBusiness Process AutomationDigital Business PlaformDynamic Business SolutionNative vs IntegratedSales and Marketing AutomationWordpress+-
2016AfBlgAffinoPress700V4

While Affino often gets compared to, and mentioned in the same context as CMS solutions, it is in fact a relatively new approach, and as different as Office was when it was first introduced by Microsoft as an integrated suite to replace Word Perfect and Lotus 1-2-3.

 

Even though it is not easy to compare Affino directly to WordPress, here are some of the key discussion points that arise:


10 Key Reasons Why you should be considering the Affino Unified Media Business Platform

AffinoAffino for PublishersAffino Unified Digital Business PlatformAffino Unified Media Business PlatformConnected CRMDigital BusinessDigital Business PlaformLead GenerationMedia PlatformResourceSales & Marketing AutomationUnified Business Platform+-
2017AfBlgAffinoMediaPlatform700

From the earliest days, Affino has always been developed with a view to providing a fully rounded solution - giving businesses the full set of tools and utilities they need to translate their processes and workflows to an automated digital business. Affino has long combined CMS with Community and Social Tools, alongside Ecommerce, Campaigns, Messaging and seamless integration and automation between elements. Everything in Affino is driven through and controlled by a core central Social CRM ...


Engineering Better Businesses

AffinoAffino OnboardAffino Unified Digital Business PlatformAudience CRMBusiness EngineeringBusiness PlatformCollaborationDigital BusinessDigital Business PlaformEngineering GrowthResourcesolutionsuccessUnified Business Platform+-
2017AfBlgBusinessManufacture700

We are in the business of building businesses - digitized / digital businesses per se, but not necessarily in the way that you might perceive, and certainly not as a fully stand-alone and independent activity. We construct business vehicles and vessels - which still need to be properly manned and skippered. Constructing the system is only the starting point, it needs to be correctly deployed for success. Just as you can buy the most technically proficient vessel to race in the America’s ...


Drive your Business Forward with the Most Powerful Digital Business Engine

Affino PerformanceAffino PowerAffino Unified Digital Business PlatformDigital BusinessDigital Business PlaformFeaturedResourceSales & Marketing AutomationUnified Business Platform+-
2017AfBlgAffinoPower700

Formula 1 cars are the wonder of the automotive engineering world. Precision-tuned every season and constantly adapted to meet new rules and regulations. Utilising thousands of components working together in perfect harmony under some of the most extreme conditions encountered beyond the surface of the Sun. The engine needs to withstand the most incredible fluctuations, heat and pressure, while maintaining perfect operating conditions over an extended period of duress.

 

The very best ...


Float like a Butterfly, Sting like a Hornet

AffinoAffino Unified Digital Business PlatformDigital Business Front-endDigital Business PlaformResourceSales & Marketing AutomationSingle-Source SolutionUnified Business Platform+-
2016AfBlgButterHornet700

A slight switch-up on the Ali riff - who’d want to sting like a Bee anyway, a once only sting which leads to a ruptured abdomen and instant death for the protagonist. Far better to sting with the power of an Asian Hornet - the most formidable and lethal of flying stingers, with unparalleled stamina in the action department. Yet as we all know, power means nothing without control. You can have the most powerful engine in the world, but without sufficient vehicle downforce and traction, all...


Delivering a More Successful Digital Business

AffinoAffino Social CommerceAffino Social Commerce SoluctionCustomer Experience PlatformDigital BusinessDigital Business ExpertiseDigital Business Front-endDigital Business PlaformDigital Business Transformation PlanDigtial Business AuditMore Successful Digital BusinessResourceSales & Marketing Automationsocial commerceSocial Commerce ExpertiseSocial Commerce Platformsocial commerce solutionSocial Commerce SpecialistTransformation PlanUnified Business Platform+-
2014AfExpertiseProcessPlatform480

One of the trickiest questions I get asked regularly is - "What exactly does your company do?". This is not for reasons of difficulty in explaining everything that we do, rather the difficulty of summarising what we do into a sufficiently short format. When I was in Iceland on vacation in September I had the additional challenge of trying to accurately translate some of those technical terms and concepts into everyday vernacular. I decided then and there that I would compose as concise an ...

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