The Affino Unified Business Platform is a singular holistic solution - where everything has been developed to work seamlessly together from the ground up. Right at the core of the solution sits the Affino Audience CRM which is fully directly connected to every part and aspect of the system and instantly logs every engagement, transaction and interaction in real time.
The Audience CRM delivers more breadth and depth of scope - with instant and immediate reactions to every user-...
Overall, Affino is a pretty unique tool-box of structural elements and automated processes - which not everyone yet is using to their full advantage. Understandably, this is often to do with different operational priorities and resource limitations, but by and large you don’t need to do much to improve your impact, just learn from your more successful Affino colleagues. Here follows a list of relatively straightforward tasks that all can take advantage of to advance their digital presence...
Over the last few months we’ve been remodelling and re-originating our ’Features’ pages to cover all the latest updates and patch releases. On the old site we handled Features somewhat differently and listed them on a more individual basis - meaning 60 or so separate articles (covering 100’s of features).
This time around we have largely taken a more holistic approach, and grouped Affino Features into more contextual / larger categories. We can probably ...
Customer Engagement is really about making a connection with potential and regular customers and inducing them to interact with you in one way or another. Every business relationship starts with some form of interaction - enquiry, feedback, observation with a view to capturing a prospect’s contact details, so you can communicate and incentivise further, until they are in a position where they are positively predisposed towards you. On Affino.com we use a number of element, techniques and ...
Shard Media was looking to radically overhaul its digital presence as it was very much of a rigid and non-responsive format, and in need of a significant shift forward to provide improved services for the readers, sponsors, exhibitors, speakers and across the board for Shard publications and events.
At the same time, there was a big need to pull together the back office into one centralised suite. This is because Shard Media runs a lot of events, and a great deal of time is spent ...
There have been a large number of articles in the past couple of months pitching and debunking the different angles on Sales and Marketing Automation (SMA). For most companies SMA means adding yet another layer of software / systems on top of an already highly complex suite of solutions. Most articles conclude that Sales and Marketing Automation is really only for the largest of companies, that it is not practically viable for small to medium enterprises.
One of the key things we at Affino do ...
"Having all content and e-commerce functionality on one platform is proving highly successful. For the reader, they have a better all-round experience and more immersive engagement, where they never need to re-enter details already provided at registration."
"We're Very, Very, Very, Very Happy with our Branding and Website and really appreciate how it just all works super smoothly and efficiently all of the time."
"Affino worked with Drewry to deliver on an uncompromising and complex brief - which covered responsive CMS, fully integrated CRM, messaging, product fulfilment and subscription management. We have been impressed with the solution which has helped transform our approach to marketing and business development."
"Affino worked with TTG to deliver its new responsive-design digital business. The new solution gives TTG a more dynamic edge in an increasingly competitive environment."
"Affino worked with Briefing Media to deliver the new responsive-design FG-Insight digital business. The forward evolution of Farmers Guardian matches the increasingly important role technology plays in modern farming."
"Whilst we have always been able to see which articles have been the most popular, the new Article Report functionality allows us to instantly see which types of audiences are reading a particular article without setting up conversion events. To retrospectively interrogate this data has been a godsend and has given us a more detailed view of audience engagement with absolute ease."
"Working with Affino has been instrumental in creating the very best environment for us to engage fully with our readership.”
"Icelandair Cargo has been with Affino since 2005. Our internal customer web based on the Affino platform is well received and widely used by our customers and interacts via webservices with our Cargo Systems. The web has been upgraded throughout the years both technically and with more functionality added. Affino always delivers professionally and as promised."
"We worked with Affino for almost two years on a major website build and platform migration. It was an extremely complex project involving many bespoke elements. Affino were thoroughly responsive and communicated well throughout and their team were friendly and willing to help us achieve our ambitious goals. We’re very pleased with the modern and professional look and feel of the new website and users have been similarly impressed. Several of the bespoke elements added to the database platform have enhanced our ability to analyse our data and the platform works smoothly and reliably. Affino’s work has helped us to scale up our operations as well as grow and strengthen our brand."
"A very easy to use and highly functional experience, the new site looks fantastic - we've ended up with a great final product after a really positive and smooth running operation. Affino's support was highly responsive and always there when we needed it. And it was heartening to be on the receiving end of so much positivity from the readership"
"Affino always delivers on budget and on time!"
Meetings:
Skype and Zoom
Registered Office:
55 Bathurst Mews
London, UK
W2 2SB
© Affino 2024