Stefan's Naturally Aspirated Blog

Humanity Direct's Mission as Vital and Impactful as Ever as it celebrates 5 Years Running on Affino

Affino Chosen CharitycharitycommerceCoronavirusfundraisingHumanity DirectSales & Marketing AutomationVirtual Run+-
2020AFOBlgHumanityDirect5YA700-min

Humanity Direct is Affino’s chosen and preferred Charity Partner, and 2020 - despite all its challenges, marks the 5 Year Anniversary of our collaboration. On such an auspicious occasion we felt this would be an ideal time to catch up with our Humanity Direct colleagues and review their ongoing mission and evolution and celebrate what we had achieved together.


Pret rises up to meet Covid Reality with innovative YourPret Barista Drinks Subscription

Barista CoffeeCoffee CultureCoffee ShopCoronavirusCovid-19PretPret a MangerSubscription ServiceSubscriptions & Memberships+-
2020AFOBlgPretSubsPink(Main700-min

The near ubiquitous Coffee Shop is facing big challenges of late, as much of the population has shifted to Home-Working and has largely migrated out of city centre offices near which most coffee shops are located. The old paradigm of popping out for a barista-prepared coffee 2 or 3 times a day is significantly changed for most office workers. Let alone the fact that many people nowadays try to limit their exposure as much as they can - which means far fewer personal journeys to shops.

  ...


Home Working is now largely accepted as the Evolved and Optimal Way to Work for many Professions

Cloud ComputingCoronavirusCovid-19Home WorkingOffice SpaceVirtual Office+-
2020AFOHomeWorkingOptimal700-min

There has been something of a concerted campaign around the UK to get people back to work - rather meaning to try to get people back into working in their traditional town and city-centre offices - something that nowadays looks very much like an antiquated construct. Some years ago working from home had something of a stigma attached to it - and home-workers were often viewed as somewhat slackers and certainly not the most productive of highest echelon professionals. And even with the enormous ...


TTG's #SAVETRAVEL Campaign uses Affino Forms to Great Effect

#SAVETRAVELAffino Dynamic FormscmsCoronavirusCovid-19Save Travel CampaignTTG MediaTTG Save Travel Hub+-
TTG's #SAVETRAVEL Campaign

TTG Media is once more exercising its travel industry leadership credentials by spearheading the #SAVETRAVEL Campaign - which is petitioning the UK Government to take a more structured approach to supporting and saving jobs in the Travel Industry.

 

Other areas of the Tourism and Hospitality Sector have benefited from considerable Support from Government Agencies - restaurants in particular in this most recent month. By contrast the Government is often unwittingly exacerbating the ...


Charity Digital and Consortium Launch Commendable and Timely Heritage Digital Initiative for UK Heritage Organisations

Charity DigitalCoronavirusCovid-19Heritage DigitalMedia TrustNaomi Korn AssociatesNational LotteryThe Heritage AllianceUK Heritage+-
2020AFOHeritageDigtialHomePage700-min

With help from National Lottery funding, Heritage Digital is a 4-way consortium comprised of Charity Digital, The Heritage Alliance, Media Trust and Naomi Korn Associates. They’ve come together to help leverage their digital knowledge and expertise for the heritage sector. The Heritage sector has been much impacted by the Coronavirus pandemic, and this is just the right time to come together to help the sector get back on its feet.

 

Charity Digital specialises in training up ...


Affino Congratulates Winalot, Zenith and Immediate Media for Winning the Commercial Partnership of the Year Award at Today's 40th PPA Awards

2020 PPA Awards WinnerCommercial Partnership of the Year AwardCoronavirusCovid-19Immediate MediaPPAPPA 40PPA AwardsTTGVirtual EventVirtual PPA AwardsWinalotZenith Media+-
2020AFOPPACommericalPartnershipOftheYearWinner700-min

Affino was incredibly proud to have participated in this year’s 40th Anniversary PPA Awards. Held virtually for the very first time because of the Coronavirus pandemic. So instead of the usual venue of the Ballroom at the Grosvenor House Hotel on Park Lane - this was a more casual affair attended via screens!

 

Any concerns about the running of the event were dispelled as soon as the Awards broadcast started rolling, and while there were some roving eyes and obvious instances of ...


TTG Media Records Double Win at the Campaign Publishing Awards - including Business Media Brand of the Year

Campaign MagazineCampaign Publishing AwardsCoronavirusCovid-19Matt RoclawskiTTGTTG Media+-
2020AFOCampaignPublshingAwards700-min

TTG Media are really going from strength to strength these days - despite the significant hit of Coronavirus on the Travel Sector. We’ve already detailed this year how TTG were the very first to get up a Coronavirus Hub - which proved to be an amazing Industry-wide Collaboration Platform.

 

It is well deserved that TTG keep being recognised for their proactive and innovative stance - which sees them evolve and thrive in even the most harshest of economic conditions. We are doubly ...


The End of UK Newspaper Print Circulation Reporting Signals Even Further Shift Towards Digital

ABCAudit Bureau of CirculationCirculationCirculation ReportingCoronavirusCovid-19Digital MediaNewspapersPrint Publishing+-
2020AFOBlgABCNewsprintEnd700V2-min

As of last Thursday - or May 21st, UK National Newspapers no longer need to make their print circulations public through auditors ABC (Audit Bureau of Circulations). We already know that Newspaper sales have dropped significantly since the onset of Coronavirus, but with the mandate lifted, we may never properly know to what degree those figures have declined.

 

It used to be that Print Figures and Print Advertising were two of the main drivers for news publishers - to an extent that ...


Safe Entertainment and Dining Trends in the Shadow of Coronavirus

CoronavirusCovid-19Dining TrendsDrive-InDrive-ThruEntertainment TrendsSocial Distancing+-
2020AFOBlgCoronavirusEntertainment700-min

This article was inspired by a number of recent news features on the BBC and other media - which detailed how some enterprising individuals and organisations are navigating the new era of social distancing - and making the most of the current conditions.

 

Truth is that much of what we considered normal and everyday life has had to change in order that society as a whole can be better shielded and protected from potential contagion and infection. I recall back on February 29th at the ...


2020AFOEbooks20VAT700-min

A lot has happened since we posted our piece on the Upper Tax Tribunal and its judgment on VAT exclusions for digital editions - in particular news-related offerings. In fact Chancellor Rishi Sunak has brought forward the new legislation and HMRC changes a lot earlier - considering the hit publishers have been taking during this pandemic.

 

Effective Today 1st of May - Publishers no longer need to pay 20% VAT on the sale of any Digital Edition. As defined largely by the recent Tribunal -...

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2020 34

Driving business at some of the world's most forward thinking companies

Our Chosen Charity

Humanity Direct

And delivering industry leading awards

2016 British Media Awards - Technology Provide of the Year - Silver
2014 PPA Connect Awards - Procurement Leaders awarded Event Brand of the Year
2014 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year (Again!)
2014 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year (Again!)
2014 AOP Digital Publishing Awards - Procurement Leaders awarded Best Business to Business Website
2013 PPA Awards - Procurement Leaders awarded Independent Publisher Digital Product of the Year
2013 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year
2013 PPA Digital Publishing Awards - Procurement Leaders awarded Business Media Digital Brand of the Year