Stefan's Naturally Aspirated Blog

Kindle Unlimited is far from a Spotify or even Netflix for Books

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As an avid Amazon Prime member and a somewhat dedicated bookworm, I was exceedingly glad to read the announcement of Kindle Unlimited - a new service to provide unfettered access to 600,000+ Kindle books for a monthly $9.99 fee. Book series - Lord of the Rings, Harry Potter, The Hunger Games, as well as personal favourite ’Life of Pi’ were used to punctuate the announcement to show that there were some big titles in the mix. I predicted that Amazon would launch its own Spotify for ...

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Why Waterstones founder is wrong about eBooks

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Tim Waterstone, who founded the bookshop chain of the same name in 1982, argues that traditional books will see off the eBook revolution, and in fact that eBooks are already on their way into decline. About the only thing I do agree with Tim on is that traditional books will endure.

 

In literary nation Iceland, it is still fashionable to give and receive books at Christmas, and for the most part that industry is still reasonably healthy - pending of course publishing sensations and the ...

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Why Social Commerce is Essential for Publishers in 2014

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As part of our marketing campaign this year, we’ve reviewed a heck of a lot of publisher / magazine / book retailer websites, and while a lot of them are taking positive steps; as a whole, the industry is still a little bit off the pace for what the Internet can truly deliver. Most publishers are still faced with dwindling book sales overall, particularly since the slow-down of the ’50 Shades of Grey’ phenomenon which briefly invigorated the industry.

 

There’s ...

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Irish Books Direct is officially launched

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The new Irish Books Direct website, is the epitome of a modern family business; it’s also a great example of proper Social Commerce. Affino and Comrz have always been great enablers, but nothing is achieved without a sound business vision and the right people behind it.

Alasdair Verschoyle has long been involved in book retail and distribution, and always had the goal of one day creating a community-centric book store focused on his Irish roots, and underlined by a passion for championing ...

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2014 PPA Awards - Procurement Leaders awarded Business Media Brand of the Year (Again!)
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