Stefan's Naturally Aspirated Blog

Posted on24 June 2017 1:11 AM GMT

Why Static IP Address Hosting is a thing of the past

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Why Static IP Address Hosting is a thing of the past

We still get fairly regular Client requests to accommodate a single static IP address for an Affino site, which is just not compatible with modern hosting dynamics - as I will endeavour to explain how and why this is the case.

 

The Age of Elastic Cloud Computing

We have used Amazon’s Elastic Compute Cloud (EC2) from its earliest days - it is the underlying base to all our work, our solution Affino runs on it, and so do all the ancillary technologies we need to make use of for the

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Posted on23 June 2017 11:04 PM GMT

Boss goes head-to-head with Strymon with its all-new MD-500 and RC-500 big box workstations

Electric GuitarGuitar OwnershipGuitar EffectsStrymonGuitar Effects PedalsDelay EffectsReverb EffectsBoss PedalsEmpress EffectsEventide EffectsModulation EffectsEffect Workstations+-
Boss goes head-to-head with Strymon with its all-new MD-500 and RC-500 big box workstations

As luck would have it, and just as I’m settling into my current pedal chain, and pretty satisfied with my choices, along comes Boss to stir it all up again. Used to be that back in the day, if you wanted big studio quality do-it-all modulation, delay and reverb workstations, then Eventide was your man - so-to-speak. The ModFactor (£373), TimeFactor (£365) and Space (£465) ruled the roost for a while - without any real competition, and those pedals are still amazing at

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Posted on20 June 2017 7:56 PM GMT

RARIK Boosts Engagement with sharper, more interactive and more informatic site

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RARIK Boosts Engagement with sharper, more interactive and more informatic site

RARIK (Iceland State Electricity Company) has been an Affino Client from the earliest days. We’ve had a close and friendly cooperation throughout this time with the core Marketing and Technical teams. Yet in 2015, with a view to challenging the status quo and get some fresh input on a new responsive design implementation, management decided to put the site re-design and re-build out to tender.

 

A neutral third party was brought in by RARIK to oversee the specification and

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Posted on19 June 2017 3:48 PM GMT

Pedal Mania - Tone Anxiety Pt 2

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Pedal Mania - Tone Anxiety Pt 2

UPDATE - Game Changer! Boss launches MD-500 and RV-500 Strymon-killers - with dual split channel effects - more in a later blog!

 

As you might expect, and not long after I delightedly announced the completion of Phase 1 of the Pedal Chain, I was already working on Phase 2 and beyond. In fact, in my usual manner - Phase 2 is a little more complex and detailed - with a real overview of the key pedal decision-making choices available.

 

One of the most remarkable being the ousting

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Posted on18 June 2017 11:34 PM GMT

Ultimate Guitar Amps - A Personal Selection

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Ultimate Guitar Amps - A Personal Selection

Although my focus of late has very much been on pedals, I do of course still harbour a desire to improve my amp backline. As reported on several occasions now - I run an extensive pedal chain through a stereo rig with a Boss Katana 100 on the left channel and a Carvin V3MC (50W) on the right - piling everything into the front of those two amps while making great use of the TC Electronic Mimiq, and mostly playing at scaled down volumes - entirely for home-use - but still plenty raucous enough.

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Posted on12 June 2017 3:13 PM GMT

Bathrooms and Showers Direct Refreshes and Reinvigorates its Digital Presence with Affino

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Bathrooms and Showers Direct Refreshes and Reinvigorates its Digital Presence with Affino

We’ve been working with Bathrooms and Showers Direct (BASD) for nigh on a decade now and have had to handle a variety of challenges together over the years, in particular the complexities of the integration with Google Base / Google Merchant Centre which is an ongoing project with Google’s consistently evolving approach.

 

BASD is something of a special case in that it targets and serves both the trade, as well as domestic customers through the same ecommerce website, i.e.

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Posted on11 June 2017 11:58 PM GMT

The fine line between Support, Training, Guided Builds, Projects and Consultancy

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The fine line between Support, Training, Guided Builds, Projects and Consultancy

The nature of modern companies and businesses is that staff increasingly tend to have to multi-task. They’re rarely if ever nowadays just charged with doing one thing. For smaller companies this is even more acute, as all businesses have fundamentals tasks that need to be carried out, and the fewer staff you have, the more roles each has to cover.

 

There are huge benefits of this when done properly - cross-pollination, hive-mind / shared learning and expertise, and higher levels

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Posted on11 June 2017 9:21 PM GMT

4 cool new Ambient Pedals for 2017

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4 cool new Ambient Pedals for 2017

Four pedals that were barely even hinted at during NAMM 2017 have now very recently come to light. TC Electronic’s updated Hall of Fame Reverb (HOF2), and brand new Pipeline Tap Tremolo, Wampler’s combined Delay and Reverb - Ethereal, and Robert Keeley’s Pitch-Shifted and Arpeggiated Delay - Mesmer.

 

I guess you could quite accurately describe them all as fitting within the Ambient effects category, and 3 of them are largely or entirely tailored to that purpose. The

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Posted on02 June 2017 1:54 PM GMT

Empress EchoSystem vs Strymon TimeLine

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Empress EchoSystem vs Strymon TimeLine

Up until this point I was a fully avowed and singularly dedicated Strymon follower, being a huge fan of their flagship pedals which I use daily - The Mobius, TimeLine and BigSky. In fact I had been aware of Empress for a while - for their ParaEq, Multidrive and Heavy pedals in particular. Although it wasn’t really until the Empress Reverb that my interest was fully piqued. Both the Empress Reverb and Strymon BigSky are amazing Reverb workstations and each has its pros and cons - while

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Posted on30 May 2017 10:37 AM GMT

TSG Transforms Digital Presence with Affino

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TSG Transforms Digital Presence with Affino

When TSG Consulting and Affino first met, it was quite evident that the existing website and branding were not adequately projecting the leadership status of this formidable City-based assurance software testing consultancy. Alongside identifying the key business drivers and workflows, Affino extrapolated the essence of the organisation into a brand profile - which would shape and inform the brand redesign as well as the site design.

 

You have to be able to look the part, as well as act

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